Everything you see is fake.
Video and photo editing are everywhere around us. It can be used to smooth over wrinkles, superimpose a background, or just make your average teenage girl feel insecure. People really don't look like those pictures in advertisements, and if you find one that isn't 85% plastic and doesn't need airbrushing, have her shoot me an e-mail. There was a saying back in the 1920's that called a woman 'waterproof' if she didn't need any make-up to be gorgeous. Now, the term would have to be Photoshop-proof which doesn't exactly flow off the tongue. Remember that Beauty is only skin deep and computer modified images won't be seen swaying down the street. It is nice however to see some uses of editing in good fun, like for instance this guy catching sunglasses with his face, or these mashups of fruit and vegetables with animals. Some of these editors are unbelievably good, even starting from a blank sheet they can make realistic looking images. Take for example this photo quality reproduction of an image of Scarlett Johansson.